Wednesday, February 17, 2010

Lonely London Lad - Marketing Direct Via MySpace

Buy Your Music! Support the Artists! Respect Yourself!


Lonely London Lad is a rock trio formed in 07'. The project is the brainchild of American Robert Savage. Robert began to work with fellow Yank, Erik Haddad and later ran into Brit, Johnny rK who joined in on the fun. After working on several early compositions which yeilded the most widely known track 'Buffalo Jump', Nine months were spent putting together the first self titled album. It is a double disk containing a total of 25 tracks. They wasted no time in getting their sophomore effort out six months later, titled 'Foaming At The Mouth' which contains 13 tracks.
 Both albums are hypnotic and trippy. Hypnotic electronica infused with Shakespearian era inspired lyric. There is heavy prog rock influences. Sixties psychedelia is mixed with 80's tinged layered synth. The overall effect is brash and original. There is a grtty throbbing bass on tracks such as 'Dark Gardens' & 'The Love'. Mesmerizing jangly metronomic guitar riffs swirl around flowing synth melodies. Tracks such as 'Another Planet' are Spacey and epic.
 LLL is a self financed, self produced, self directed project which is marketed solely through the bands MySpace page. They work at sourcing the fans and selling to them directly. They do this with a highly principled approach that could serve as a framework for all independent artists trying to market themselves similarly in the environment that is todays music industry. This alone makes them worth the effort. Their druggy graphics are available in the form of posters, sticker and t-shirts along with the music on their website. I recommend a trip to see them and adding the CD's to your collection.

There is no sign of live shows at this time but if this changes it will be announced here.


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